● How did regional distributors make a comeback in the market?.
● Why do regional distributors appeal to lab buyers?
● What are the major objections to doing more business with regional distributors?
● How do regional distributors compete against the big distributors?
How big distributors rig the game so they always win.
The Lab Supply Sales Rep Changing Roles In this post we will take a look at the lab supply sales rep. What do they do? What makes a good rep? Do customers want reps to make actual sales calls in the age of the internet?
In this blog post we will address the question of whether having distributor sales reps call on you is still something customers want or need in the age of the internet.
Big distributors have the red carpet rolled out for their 'A' customers, while the B, C and D customers get the Wal-Mart treatment – but without the low prices.
So in this article, you will first get a glimpse of what it’s like to be an "A" customer. Then we will explore what’s going on with the B, C and D customers - the other 99% of labs.